Blog

Category: Cause Marketing

Water Quality Month: Zox and The Thirst Project

August 7, 2019

Access to clean water is a real issue, and there’s a lot being done to change it. The United Nations has long acknowledged the dire need for action and awareness of this issue.

How to Get Comfy for a Cause with Talentless and F*ck Cancer

July 10, 2019

It takes talent to be Talentless and make it pay. And if you can figure out how to make it pay, and pay it forward, all while wearing the sweatpants and hoodies that have garnered their own cult following? Well, that’s just brilliant.

Making it Look Easy: How Illumindol Gives Back

February 8, 2019

Giving back can seem like a tall order. We're here to show you how easy Pledgeling makes it for companies like yours to integrate giving. Just look at Illumindol for some inspiration.

How To Make a Difference on World Cancer Day - I AM and I WILL

February 4, 2019

February 4th is honored around the globe as World Cancer Day.  It is recognized as a day to officially focus on raising awareness about cancer, its prevention and detection, and the continued advancements of new treatments in cancer research, as well as supporting the improved quality-of-life efforts for cancer patients. This internationally celebrated day was first conceived back in 2000 at the first World Summit Against Cancer, which was held in Paris, France.  It was founded by the Union for International Cancer Control (UICC) to promote the objectives of the World Cancer Declaration, and to be a yearly reminder of all that the declaration stands for.

How to Bestow Beauty (and a big glass of water!) Around the World

December 17, 2018

“Clean and green” beauty products are all the rage these days.  It seems every brand is trying to claim some “all natural” standing of some sort.   It’s all about being fragrance free, paraben free and then some.  Same thing goes for making PC claims about having a small manufacturing footprint on the earth. “Reduce. Reuse. Recycle.” is the chant.  It’s all very noble, and many companies do succeed on many levels, but a great many more are only “green washing” their brand in order to reap the marketing benefits.  They do not truly “walk the walk”, but they sure know how to “talk the talk”, or rather, spin the talk!